It’s not what you look at that matters, it’s what you see. — Thoreau

On the pier of San Francisco, coin-operated binoculars and telescopes stand waiting for visitors to peer through and “bring distant objects of interest within close range”. This project was proposed by Dave Ruchwerk, who makes software and hardware in Austin, Texas.

Project by Erik Ben Heckman , Stephen Backer, Rio Akasaka, Jeremy Canfield, Stephanie Lie and Dave Ruchwerk